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TweetFree Music, Mountain Dew, Taco Bell, and Mobile Marketing
I found myself at Taco Bell recently and I was pleasantly surprised. No, not by their claim of using real beef in their tacos but, by their use of QR Codes in the store.
Mountain Dew is sponsoring a free music promotion where, when you scan the qr code, you

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TweetMobile Marketing Best Practices
I subscribe to the Mobile Marketer Daily which is an excellent trade newsletter for our industry. Neustar, a company that helps its clients implement mobile bar codes, has an ad campaign going now that asks if you can read a QR Code. The ad also states that your customers can (at

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TweetToday, Tim Treasure retro-fitted the sign for one of his listings with Columbus’ first QR Code for commercial real estate. The QR Code resolves to one of our mobile-enabled websites with a video, photos, directions (for those who scan the code away from the building), and Tim’s contact information.
Tim also hung posters in the cafe

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TweetTim Treasure of Treasure and Associates listed a beautiful office building downtown Columbus and wanted to reach the widest possible audience. Epic Business produced a brief music video with images of the building and built a mobile enabled web page.
There are two QR Codes (for tracking purposes) that resolve to the same mobile web page. One code

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TweetMy oldest son just started his freshman year at Miami University. Today, he sent me a photo of a QR Code on a poster in the school library.
The title of the poster is “What’s This?” with a prominant QR Code found in the center of the poster.
It does a good job educating the students as

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